Yes, it's me. Bearded version.

Welcome

I'm a slightly pixelated, multi-disciplinary digital product & interaction designer.

I worry about the religious approach some designers apply to UX – and I'm not very keen on the righteous attitudes espoused by a few – but I will always side with the user and believe absolutely that the 'gain' must always be greater than the 'pain'.

I like pencils. I love beautifully crafted products that solve real problems, in an outwardly simple way. I feel compelled to question everything and if the devil needs an advocate, I will invariably take a step forward!

About

I'm James Barnard and I've been creating innovative web products since 2000. I'm equally comfortable providing strategic product solutions, or getting hands-on, sketching, designing & coding HTML/CSS/JavaScript.

I have a deep understanding of front-end web technologies & performance optimisation techniques and I've been promoting a progressive, responsive, mobile-first approach for quite some time.

I like keep things lean & simple, both in process & design. I'm prefer working with start-ups or smaller project/product teams where my experience and broad skill-set of commercial strategy, creative problem solving and design/development can be at its most effective.

If you have an interesting business or project that you think may benefit from my skillset, please do drop me a line.

Work

Mobile-first web application

Conception, design & build of an interactive prototype for mobile-first, b2b, web application.

The objective was to focus on a particular market sector with a mobile-first, web application that removed all existing entry barriers.

  • PRODUCT STRATEGY
  • CONCEPT & VISION
  • UX/UI DESIGN
  • PROTOTYPING
  • USER TESTING
B2B Smartphone application prototype screenshot - dashboard
B2B Smartphone application prototype screenshot - booking list
Responsive HTML5 prototype for b2c booking site -

Bookatable.com

Vision, conceptualisation, responsive redesign & interactive prototyping of large-scale transactional website.

Presented recommendations to the executive board on how we could take this product forward. The proposal & subsequent project was for a high-performing, device agnostic, modular platform based around a progressively enhanced, responsively design user interface.

As well as the mobile-first, RWD, we also created an HTML pattern library that was part of the continuous integration build process.

  • PRODUCT STRATEGY
  • CONCEPT & VISION
  • BOARD PRESENTATION
  • PROJECT LEAD
  • IA/UI/UX DESIGN
  • BRAND DESIGN
  • HTML PROTOTYPES

HTML5 Booking widget design

The objective for this project was to provide the next evolutionary step for the flagship distributable booking widget - statistically our most successful product.

Having conceived & designed the original product, my aim was to produce an HTML5 version that maintained the speed, reliability & conversion success, whilst exploring further usage possibilities.

  • PRODUCT STRATEGY
  • CONCEPT & VISION
  • UI DESIGNS

B2B Responsive management application

The goal was to provide alternative vision of a product in early development stages by producing semi-interactive prototypes and advising the business on a responsive approach.

The product is now iteratively working toward this alternative vision.

  • CONCEPT & VISION
  • UI/UX DESIGN
  • INTERACTIVE PROTOTYPE

B2B Management application

Designs for an enterprise, management application. The semi-interactive designs attempted to incorporate a natural UI, based around a modular, responsive template framework.

As well as broader accessibility and high-performance objectives, the main design goal was to increase customer engagement.

  • CONCEPT
  • VISION PRESENTATION
  • DESIGN SKETCHES
  • INTERACTIVE DESIGNS